salesperson

How To Secure That First Sales Meeting With Your Perfect Client

When trying to reach your perfect client, you first need to define what a perfect client looks like to you. After all, if you don’t have a target to aim for, you can’t hit it. If your definition isn’t tight enough, then your partners and business development directors may reach out to the wrong people …

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The Impact Of Redundancy On Managers And Team Members

How many people managers within sales teams have been trained to have conversations about redundancy? The figures from the Office for National Statistics (ONS) make for grim reading, with UK unemployment levels at a three-year high of 5% for the period between November 2020 to January 2021. Companies have started to lay off staff, and …

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Persistence Pays! The Importance Of Having A Consistent Marketing Message

There are some basic essentials when it comes to business-to-business (B2B) marketing, such as targeting the right people and ensuring your message is appropriate for this target audience. Before beginning your marketing campaign, make sure that your website and any marketing literature you plan to use is up-to-date, and gives all the necessary and relevant …

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